A Day in Manchester: Capturing Kaali Boutique’s Latest Branding Shoot

Every collection begins with a feeling — and for our latest Kaali Boutique branding shoot, that feeling came alive in the heart of Manchester.

In collaboration once again with the incredible VauHaus Agency, we set out for a full day of shooting that brought together creativity, movement, and individuality. This marks our second year working with photographer Jess Howell, whose eye for detail and instinct for storytelling continues to shape the visual identity of Kaali Boutique in such a powerful way.

We were joined by an inspiring group of models — Faith Hiles, Remzi, and Megan — each bringing their own presence, personality, and energy to the day. Their individuality is what made the shoot feel so authentic. Kaali Boutique has always been about more than jewellery; it’s about expression, confidence, and the freedom to show up as yourself.

The day began, quite fittingly, with unpredictable Manchester weather. Grey skies and light rain set the tone early on, but as with many of our shoots, patience rewarded us — the clouds slowly cleared, making way for bursts of sunshine that transformed the entire atmosphere. What started moody and atmospheric soon became bright, warm, and full of life.

We shot across Castlefield Bowl, a location that perfectly embodies the contrast we love to explore in our creative direction. The space blends historical architecture with raw industrial textures, softened by natural greenery and wild plants weaving through the structures. It feels layered — much like the women we design for.

Surrounding the area, the energy of Manchester was ever-present. From established bars and restaurants to emerging creative spaces, the backdrop reflected a city constantly evolving while staying rooted in its character. It was this balance — between heritage and modernity, structure and nature — that made Castlefield Bowl the ideal setting for the shoot.

As the day unfolded, everything aligned: the light, the movement, the energy of the team, and the connection between the models and the space. What emerged was a collection of imagery that feels true to Kaali Boutique — bold, expressive, and unapologetically individual.

This shoot wasn’t just about capturing jewellery. It was about capturing presence. About documenting women in their element, in a city that reflects both strength and softness, history and progression.

We are grateful to everyone who brought this vision to life once again — VauHaus Agency, Jess Howell, and our incredible models Faith, Remzi, and Megan. This is what creative collaboration looks like when trust, vision, and authenticity come together.

Manchester gave us more than a location. It gave us a story.

And this is only the beginning.

Frances - Founder of Kaali Boutique